My color mood board contains mostly neutral colors such as greens and browns as
to reflect the stereo typically passive nature of the target audience as well as
their stereotypical love for the organic and natural such as plants and
growing, commonly associated with greens and browns. Furthermore, the purples
and dark blues of my color mood board could be used to express the spiritual
and slightly mystical nature of the mind exploration associated with this group
of people.
You
will notice I have not included any bright pinks or similar colors, this is
because I believe they would be too garish and rather than attract the target
audience could repel them.
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